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2024出海东南亚 - 膳⻝营养补充剂在线市场发展趋势

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此资料是TMO Group 在食品伙伴网主办的“2024功能食品产业大会”上分享的内容,结合数据解析东南亚海外膳⻝营养补充食品的电商市场,内容聚焦保健品畅销类目及子类目市场规模、畅销品牌、热销产品、热门功效和成分等。

 

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            [0] => 在这份资料中,您将了解到东南亚膳食营养补充食品的电商市场,包括:
  • 东南亚电商市场总览
  • 东南亚6国膳食营养补充食品 – 在线市场规模
  • 东南亚6国膳食营养补充食品 – 细分市场
  • 东南亚6国膳食营养补充食品 – 畅销品牌
  • 东南亚6国膳食营养补充食品 – 热销产品
  • 东南亚6国膳食营养补充食品 – 各国价格分布
  • 各细分市场(营养保健补充剂、美容营养补充剂、综合营养补充剂、功能性营养补充剂、草本营养补充剂)的子品类市场规模、畅销品牌、热门商品功效、成分、剂型分析等
本报告数据来源:Shopee和Lazada(2024年1-7月数据) ) [_highlight] => Array ( [0] => field_65b18d3a62844 ) [highlight] => Array ( [0] =>

东盟是中国膳食补充剂最大的出口市场之一。根据中国医药保健品进出口商会和海关数据,2024年第一季度我国膳食营养补充剂出口额为9.7亿美元,同比增长11.4%,呈持续增长状态。出口的品类中鱼油类产品及维生素类产品金额有所增长。

在东南亚,营养保健补充剂(体重管理补充剂、运动营养补充剂、益生菌等)在Shopee和Lazada上的市场份额最高,其次是美容营养补充剂(胶原蛋白、抗氧化、抗脱发补充剂等)。品牌方面,澳大利亚品牌BlackmoresSwisse、美国品牌Optimum Nutrition销售表现亮眼。

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  • 海外膳⻝营养补充⻝品电商销售趋势 - 阿里平台
  • 海外膳⻝营养补充⻝品 - ⼦类⽬市场份额及子类目
  • 海外膳⻝营养补充⻝品 - 价格范围
  • 海外膳⻝营养补充⻝品 - 原产国、剂型和适⽤⼈群、功效分布
  • 海外膳⻝营养补充⻝品 - 热销配料表参考
  • 海外膳⻝营养补充⻝品 - TOP 10品牌
  • 海外膳⻝营养补充⻝品 - 畅销产品及黑马产品
  • 各自类目销售详情:概览、TOP品牌、618表现、主打成分功效、热销商品关键词、热⻔商品评价
  2.东南亚膳⻝营养补充⻝品电商市场
  • 东南亚6国电商市场总览
  • 东南亚6国膳⻝营养补充⻝品 - 在线市场总览
  • 东南亚6国膳⻝营养补充⻝品 - 细分市场
  • 东南亚6国膳⻝营养补充⻝品 - TOP 10 品牌
  • 东南亚6国膳⻝营养补充⻝品 - TOP 5 产品
  • 东南亚6国膳⻝营养补充⻝品 - 各国价格分布
  • 各细分市场TOP品牌与商品 ...
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Q1:如何获取“本报告”? A1:点击下方“下载”按钮。进入落地页填写您的商务信息,完成安全支付,即可在您预留的邮箱中查收本指南!
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主要内容

在这份资料中,您将了解到东南亚膳食营养补充食品的电商市场,包括:

  • 东南亚电商市场总览
  • 东南亚6国膳食营养补充食品 – 在线市场规模
  • 东南亚6国膳食营养补充食品 – 细分市场
  • 东南亚6国膳食营养补充食品 – 畅销品牌
  • 东南亚6国膳食营养补充食品 – 热销产品
  • 东南亚6国膳食营养补充食品 – 各国价格分布
  • 各细分市场(营养保健补充剂、美容营养补充剂、综合营养补充剂、功能性营养补充剂、草本营养补充剂)的子品类市场规模、畅销品牌、热门商品功效、成分、剂型分析等

本报告数据来源:Shopee和Lazada(2024年1-7月数据)

资源亮点

东盟是中国膳食补充剂最大的出口市场之一。根据中国医药保健品进出口商会和海关数据,2024年第一季度我国膳食营养补充剂出口额为9.7亿美元,同比增长11.4%,呈持续增长状态。出口的品类中鱼油类产品及维生素类产品金额有所增长。

在东南亚,营养保健补充剂(体重管理补充剂、运动营养补充剂、益生菌等)在Shopee和Lazada上的市场份额最高,其次是美容营养补充剂(胶原蛋白、抗氧化、抗脱发补充剂等)。品牌方面,澳大利亚品牌BlackmoresSwisse、美国品牌Optimum Nutrition销售表现亮眼。

 

sea-health-supplement-market
sea-health-supplement-share
sea-health-supplement-subcategory-share
sea-health-supplement-brands

我们的订阅用户来自这些公司

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为何付费报告显示的购买货币是“港元HKD”而非“人民币RMB”?

我们目前仅以港元定价。但若您选择支付宝或信用卡支付,将为你自动转化汇率,折算为您的本地货币进行购买。

如果付款失败,或付款成功但未通过电子邮件收到我们的指南怎么办?

请点击联系我们,或发送邮件至info@tmogroup.asia,或拨打我们的直线电话+86 (0)21 617 00 396和我们取得联系。

如果付费购买成功,我是否可以获取发票?

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